The wealth management space is changing, Hamish

But is your CRM data an asset or a liability in finding clients like Gosh Family and Evans?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Hamish

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you identify the key decision-makers within UHNW families, especially when they might not be directly involved in the initial outreach? 2️⃣ What indicators do you look for to understand whether a family is ready to engage in complex discussions around governance and succession? 3️⃣ How do you currently segment opportunities among your UHNW clients to ensure you’re addressing their unique and diverse needs?

If you’re ready for a CRM that works for you, not against you, let’s talk.