The retail payments space is changing, James

But is your CRM data an asset or a liability in finding clients like JCPenney and Guitar Center?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, James

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you assess whether a retail chain is ready to adopt new payment solutions without disrupting existing operations? 2️⃣ What methods do you use to identify key stakeholders within a retail organization during your sales process? 3️⃣ When evaluating opportunities, how do you segment accounts based on their readiness for integrated payment systems?

If you’re ready for a CRM that works for you, not against you, let’s talk.