The lighting oems space is changing, Tim

But is your CRM data an asset or a liability in finding clients like current clients?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Tim

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How does your team prioritize which OEM partners have the most pressing need for integrated lighting solutions? 2️⃣ In what ways do you currently assess the readiness of your accounts for adopting new emergency lighting systems? 3️⃣ How do you identify the key stakeholders for projects, especially when multiple departments are involved in the decision-making process?

If you’re ready for a CRM that works for you, not against you, let’s talk.