The commercial construction space is changing, Gary

But is your CRM data an asset or a liability in finding clients like Bristol Old Vic Theatre and ITV Studios?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Gary

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do your teams identify which construction projects are particularly focused on fire safety compliance? 2️⃣ In what ways do you currently assess the readiness of potential accounts for your aluminium solutions? 3️⃣ How do you prioritize engagement with procurement managers while ensuring that other stakeholders like architects and project managers are also aligned?

If you’re ready for a CRM that works for you, not against you, let’s talk.