The retail merchandising space is changing, Rolf

But is your CRM data an asset or a liability in finding clients like Morrisons and Co-op?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Rolf

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you assess whether a retail brand is effectively optimizing its merchandising strategies? 2️⃣ What methods do you currently use to identify key decision-makers within your target accounts? 3️⃣ How does your team prioritize accounts with unique merchandising needs versus those with established vendor relationships?

If you’re ready for a CRM that works for you, not against you, let’s talk.