The fmcg insights space is changing, Ben
But is your CRM data an asset or a liability in finding clients like AB InBev and PepsiCo?
But is your CRM data an asset or a liability in finding clients like AB InBev and PepsiCo?
Most CRMs are a mess — full of outdated, messy, and duplicated data.
We clean it up.
Using Clay, AI, and custom rules, we enrich your records with precision.
The result?
Smarter segmentation, faster lead routing, and a CRM your team can finally trust.
No more guesswork. Just clean, accurate data.
Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.
To help you explore how it might support your workflow, here are a few questions:
1️⃣ What criteria do you rely on to identify which consumer trends will drive brand growth in a competitive FMCG landscape? 2️⃣ How do you assess the readiness of a brand to innovate based on the insights currently in your CRM? 3️⃣ In your team’s outreach, how do you determine which consumer insights are most relevant to engage key stakeholders effectively?
If you’re ready for a CRM that works for you, not against you, let’s talk.
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