The media organizations space is changing, Susanne

But is your CRM data an asset or a liability in finding clients like 1Password and BairesDev?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Susanne

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you currently assess the information needs of your newsroom to ensure you have timely and accurate news content? 2️⃣ In what ways do you prioritize which stories or accounts to cover based on the signals you receive from your data sources? 3️⃣ How do you identify the key decision-makers or influencers in the accounts you want to engage with?

If you’re ready for a CRM that works for you, not against you, let’s talk.