The office products space is changing, Christina

But is your CRM data an asset or a liability in finding clients like Allmakes 4x4 and Liverpool City Council?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Christina

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you currently identify the key decision-makers among the purchasing teams at your retail partners? 2️⃣ What signals do you look for to determine if an office furniture retailer is ready to transition to a new product line or supplier? 3️⃣ When engaging with potential clients, how do you prioritize the accounts that align with your emphasis on sustainability and quality?

If you’re ready for a CRM that works for you, not against you, let’s talk.