The retail security space is changing, Rachel

But is your CRM data an asset or a liability in finding clients like W J Furse and Finlay's?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Rachel

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ What criteria do you use to prioritize which retail accounts to engage based on their security needs? 2️⃣ How do you currently assess the effectiveness of your surveillance systems in reducing theft across various stores? 3️⃣ When collaborating with your IT team, what insights do you wish you had about the security concerns of your clients?

If you’re ready for a CRM that works for you, not against you, let’s talk.