The bathroom renovation space is changing, Noel

But is your CRM data an asset or a liability in finding clients like FM Mattsson and FM Mattsson Group?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Noel

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you currently assess the quality and alignment of your product offerings with the needs of home renovators? 2️⃣ What steps do you take to identify which contractors or designers are driving significant renovation projects? 3️⃣ How do you prioritize which accounts to engage when they show interest in premium bathroom solutions?

If you’re ready for a CRM that works for you, not against you, let’s talk.