The hospitality procurement space is changing, Andy

But is your CRM data an asset or a liability in finding clients like Gilchrist & Soames and Manchester Mills?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Andy

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you identify which hospitality chains are ready for new procurement solutions? 2️⃣ What criteria do you use to evaluate the reliability of your supply sources? 3️⃣ When managing multiple stakeholders, how do you ensure everyone is aligned on procurement priorities?

If you’re ready for a CRM that works for you, not against you, let’s talk.