The construction contractors space is changing, Dean

But is your CRM data an asset or a liability in finding clients like Queens University and University of St Andrews?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Dean

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How does your team currently identify the right construction projects that align with your equipment offerings? 2️⃣ When assessing accounts, what signals do you use to determine if a contractor is ready to make a purchase or rental decision? 3️⃣ How do you ensure that your outreach to potential clients resonates with the specific challenges they face in their projects?

If you’re ready for a CRM that works for you, not against you, let’s talk.