The hospitality services space is changing, Chris

But is your CRM data an asset or a liability in finding clients like Faguo and Freshground?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Chris

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you currently identify the key decision-makers in a hotel or restaurant when considering new payment solutions? 2️⃣ What methods do you use to assess whether an account is ready to upgrade or change their payment processing systems? 3️⃣ When segmenting your opportunities, how do you ensure that your data reflects the specific needs of diverse hospitality clients?

If you’re ready for a CRM that works for you, not against you, let’s talk.