The corporate procurement space is changing, Meirion

But is your CRM data an asset or a liability in finding clients like GWS Media?

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Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Meirion

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you currently identify the key decision-makers in small-to-medium enterprises when approaching them for office supplies? 2️⃣ What signals prompt your team to consider if an SME is ready for a more tailored procurement solution? 3️⃣ How do you prioritize opportunities within SMEs that may have limited budgets but high potential for reliable partnerships?

If you’re ready for a CRM that works for you, not against you, let’s talk.