The business continuity space is changing, Ali

But is your CRM data an asset or a liability in finding clients like current clients?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Ali

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ As your MSE clients grow, how do you assess whether their current data protection strategies are keeping pace with their ambitions? 2️⃣ When initiating discussions about disaster recovery, how do you identify the key stakeholders involved in the decision-making process? 3️⃣ What common signals do you notice that indicate a client may need to rethink their operational resilience approach?

If you’re ready for a CRM that works for you, not against you, let’s talk.