The home safety space is changing, Ian

But is your CRM data an asset or a liability in finding clients like Cardiff Metropolitan University and Victory Fire & Gorillas?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Ian

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you ensure that the homeowners you engage with understand the importance of compliance and safety in their fire prevention choices? 2️⃣ In what ways do you identify which DIY safety solutions resonate most with homeowners during their purchasing journey? 3️⃣ How does your team currently track customer feedback to refine your product offerings for homeowners?

If you’re ready for a CRM that works for you, not against you, let’s talk.