The research education space is changing, Craig
But is your CRM data an asset or a liability in finding clients like University of Cambridge and University of Edinburgh?
But is your CRM data an asset or a liability in finding clients like University of Cambridge and University of Edinburgh?
Most CRMs are a mess — full of outdated, messy, and duplicated data.
We clean it up.
Using Clay, AI, and custom rules, we enrich your records with precision.
The result?
Smarter segmentation, faster lead routing, and a CRM your team can finally trust.
No more guesswork. Just clean, accurate data.
Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.
To help you explore how it might support your workflow, here are a few questions:
1️⃣ How do you currently identify the specific needs of academic researchers when they reach out for photonics solutions? 2️⃣ What processes do you have in place to ensure that you are engaging with the right decision-makers in complex institutional environments? 3️⃣ When evaluating opportunities, how do you prioritize accounts that may have tight budgets or complex procurement processes?
If you’re ready for a CRM that works for you, not against you, let’s talk.
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