The sports broadcasting space is changing, Katy

But is your CRM data an asset or a liability in finding clients like BBC and Scottish Professional Football League?

Device frame

Ever wondered why CRM data is so bad?

Most CRMs are a mess — full of outdated, messy, and duplicated data. 

We clean it up. 

Using Clay, AI, and custom rules, we enrich your records with precision. 

The result? 

Smarter segmentation, faster lead routing, and a CRM your team can finally trust. 

No more guesswork. Just clean, accurate data. 

A few questions, Katy

Only a handful of sales leaders are using automated CRM enrichment. But those who do are getting a serious edge.

To help you explore how it might support your workflow, here are a few questions:

1️⃣ How do you currently identify the key decision-makers within sports federations during the buying process? 2️⃣ What methods do you use to assess if a potential partnership aligns with regulatory broadcasting standards? 3️⃣ When evaluating opportunities, how do you prioritize accounts based on their needs for high-quality, reliable production resources?

If you’re ready for a CRM that works for you, not against you, let’s talk.